Product Overview
Cisco® Unified Customer Voice Portal (Unified CVP) helps businesses and organizations deliver a connected digital experience, enabling you to deliver contextual, continuous, and capability-rich journeys for your customers, across time and channels. This award-winning product provides IP-based self‑service and call routing. It combines open-standards support for speech with intelligent application development and industry-best call control to deliver personalized self-service to callers, either as a standalone Interactive-Voice-Response (IVR) system or transparently integrated with a contact center.
Business Value
With Cisco Unified CVP, businesses and organizations can provide incoming callers with automated, intelligent self-service using touch-tone input or speech recognition. Callers can access and modify their accounts, place orders, get status updates, retrieve information, and resolve problems, all without speaking to a live agent. This paradigm results in dramatic savings in agent costs. However, if an agent's services are required, Cisco Unified CVP can queue the call and then transfer it to an agent, along with information about the caller and the self‑service session. With this solution agent productivity improves and customers enjoy a smooth service experience.
Cisco Unified CVP is an IP-based system, but it easily interoperates with traditional telephony networks through voice gateways. The architecture of Cisco Unified CVP provides distributed call treatment with centralized application management, allowing calls to receive self-service and queuing at the most efficient (or desirable) location, while still enabling consistent branding and caller experience, and easy application updates.
When self-service or queuing is complete, Cisco Unified CVP uses Session Initiation Protocol (SIP)-based call control to instruct the network where to route the call, possibly reducing or eliminating telephony carrier transfer costs. The ability of Cisco Unified CVP to route calls across customer service sites enables resource virtualization, allowing businesses and organizations to lower their costs significantly by reducing the number of agents required to maintain a given service level. For example, a customer might call a local office and if no agents are free there, Cisco Unified CVP can easily route the call to a different site where an agent is available.
Cisco Unified CVP is especially powerful when used as part of the broader portfolio of Cisco Unified Communications Solutions, because it takes full advantage of the superior capabilities of Cisco routers and Session Border Controllers (SBCs).
Table 1 lists the new features and benefits available in the latest release of Cisco Unified CVP.
Table 1. New Features and Benefits of Cisco Unified CVP 11.6
Feature |
Benefits |
Virtualized Voice Browser enhancements |
The Unified CVP Virtualized Voice Browser (VVB) has the following improved capabilities:
● Support for VVB on the Kernel-based Virtual Machine (KVM) that is available natively on the Cisco Integrated Service Routers 4000 Series. This allows a small-to-medium-sized edge deployment to use the VVB natively on the router hardware by removing the need to host an add-on UCS E module.
● Reduced software disk size requirements from 2x146 GB to 1x146GB.
● Support for SIP Transport Layer Security (TLS) and Secure Real-Time Transport (SRTP) media for the IVR call leg.
● Support for the G.729 codec, which requires less network bandwidth than the G.711 codec.
● Increased maximum calls per second capacity from 12 to 20.
● Support for Voice Response Unit (VRU) non-reference call flow models Type 2, 3, 7, and 8.
● Capability to alter the hostname and IP address post installation, that allows VVB to be cloned rapidly for a new installation.
|
Security enhancements |
The Unified CVP VVB has the following new security capabilities:
● Support for SIP over TLS for securing call control over the IVR and agent call legs.
● Allows log masking of sensitive user DTMF input on Unified CVP Call Studio applications.
● Enforces TLSv1.2 for secure communications across solution components.
● Allows sFTP-based transfer of recorded files for Unified CVP Call Studio application.
● Strong cipher capabilities on the Web Service element of Unified CVP Call Studio.
|
Max Session Control |
CVP now ensure Call Server stability during unexpected incoming call surge by allowing administrators to define the maximum number of calls that each server should handle. |
vCUBE certification |
The solution is certified with the virtual Cisco Unified Border Element (vCUBE), enabling a broader range of deployment options and making it possible for businesses to deploy CVP with less router hardware. |
Enhanced Developer Experience |
The latest Unified CVP Call Studio
● Supports hosting the platform on the Windows 10 desktop operating system.
● Supports display of spatial coordinates for elements in script editor.
● Provides faster loading of decision element in large Unified CVP Call Studio applications.
● Allows easy addition and tooltip based display of comments for studio elements.
● Autopopulates subflow parameters and returns parameters of a subflow in Subflow Call elements to avoid errors.
|
Context Service serviceability enhancements |
Context Service (CS) serviceability improvements make it easier to track and ensure the flow of customer context information into and out of Unified CVP. These improvements include:
● Access to CS is validated during registration and de-registration for an enhanced user experience.
● CS access status is displayed on the management console, allowing administrators a view of service availability from all component hosts.
● CS activity statistics are available and refreshed every 30 minutes, allowing improved performance debugging.
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Table 2 lists continuing features and benefits of Cisco Unified Customer Voice Portal.
Table 2. Cisco Unified CVP Features and Benefits
Feature |
Benefits |
Self-Service |
|
Play announcements, prompts, and audio |
Cisco Unified CVP can play prerecorded announcements and prompts to callers, supporting a wide variety of informational and self-service applications. Streaming audio is also supported (with Real-Time Streaming Protocol [RTSP]) when using the Cisco IOS Gateway VoiceXML browser, allowing play of live audio sources. |
Collect caller input |
Cisco Unified CVP can collect information from callers in a variety of ways (for example, yes or no, menu choices, forms, and data types), enabling faster, more intuitive self-service sessions. |
Barge and type ahead |
Knowledgeable callers can save time by skipping through prompts and announcements they are already familiar with. |
Opt out |
Callers have the option to "zero-out" to speak with a live agent. |
G.729 codec |
Support for this audio codec helps ensure that network bandwidth is used more efficiently. |
Postcall surveys |
Support for caller surveys following the self-service session enhances customer satisfaction and provides valuable feedback to the business or organization. |
Courtesy callback |
Callers in queue can request a callback when an agent becomes available, reducing time spent on hold and lowering caller frustration. |
Speech (Automatic Speech Recognition [ASR] and Text-To-Speech [TTS]) |
● ASR and TTS are optionally supported through Nuance, providing a faster, more intuitive self‑service session.
● Media Resource Control Protocol (MRCP) Version 2 is supported, allowing support for optional, advanced speech-based features. For additional information, visit the Cisco Developer Network at:
https://marketplace.cisco.com/catalog.
|
Database read and write |
Cisco Unified CVP can read and write information from back-office databases, providing callers with real-time access to their accounts. |
Web services and Representational-State-Transfer (REST) support |
Cisco Unified CVP supports web services interfaces such as Web Services Description Language (WSDL) and Simple Object Access Protocol (SOAP), enabling real-time integration with web-enabled business applications. REST is also supported, enabling lighter weight communications. |
IVR application debugging |
Application debugging tools enable deployment of robust, error-free Cisco Unified CVP self‑service applications the first time. Debugging capabilities include:
● Debug tool integration with Microsoft's Speech Application Programming Interface (API) for an enhanced debugging experience with speech applications
● Introduction of debugging break points, which can suspend the debug flow at designated nodes to verify inputs and outputs, and navigate through call flows using debug commands
● Event handlers in Cisco Unified CVP Studio applications to handle VoiceXML events and Java exceptions at the most appropriate place within the call flow; exception events are mapped to more context-specific errors to provide better information to troubleshooters
|
Third-party device integration |
Cisco Unified CVP is integrable with select third-party recording and analytic tools that help businesses and organizations improve their customer care. For additional information, visit the Cisco Developer Network at: https://marketplace.cisco.com/catalog. |
Video |
|
Video contact center |
Cisco Unified CVP supports audio-based self-service and queuing for calls, which optionally become video calls when routed to a contact center agent. This support provides rich caller-agent interactions while saving costs and bandwidth during the self-service portion of the call. |
Video in queue |
The Cisco Unified CVP video-in-queue feature allows a video caller on Cisco Unified Communications Manager (UCM) to view a High-Definition (HD) video prompt and navigate a video menu using Dual-Tone Multi-Frequency (DTMF) keys while in queue for a video agent. This feature allows businesses and organizations to provide personalized, “high-touch” services to customers at remote and branch-office sites such as a local bank office or a retail store. Note: Video-in-queue functionality with Cisco Unified CVP is supported only for existing Cisco MediaSense customers on the IOS based VoiceXML gateway. For a list of supported video endpoints, consult the latest hardware and system software specification for Cisco Unified CVP at: https://www.cisco.com/en/US/products/sw/custcosw/ps1006/prod_technical_reference_list.html. |
Cisco Virtual Expert Management |
Cisco Unified CVP is tested with validated reference designs for Cisco Virtual Expert Management, which is designed for retail businesses that want to redefine their relationships with their customer base by providing a superior consultative experience around complicated products or services. For additional information, visit: https://www.cisco.com/en/US/solutions/ns340/ns414/ns742/ns821/landing_oracle_siebel.html. |
Multichannel |
|
|
Cisco Unified CVP supports integration with email servers to send email messages based on caller self-service input, allowing callers to benefit from this additional service channel. |
Short Message Service (SMS) |
Cisco Unified CVP supports integration with SMS servers to send messages based on caller self-service input, allowing callers to benefit from this additional service channel. |
Basic outbound |
Built-in outbound functions enable Cisco Unified CVP to make an outbound call from a polled data file, providing simple outbound functions without the complexity and expense of a complete solution. |
Outbound with Cisco Unified Contact Center Enterprise |
If full outbound functions are required, Cisco Unified CVP can be deployed with the Cisco Unified Contact Center Enterprise Outbound option. |
Context Service |
CVP supports Context Service, a cloud-based omnichannel data repository that can store information from customer IVR sessions. CVP enables this service by providing nodes in CVP Studio to read or write data in Context Service. |
Call Control and CTI |
|
Transfer to agent, IVR, Private Branch Exchange (PBX), Automatic Call Distributor (ACD), or carrier network |
In addition to its self-service and queuing capabilities, Cisco Unified CVP possesses powerful SIP-based call control to instruct the IP network where to route the call. This control can include call transfer to an agent, IVR, ACD, PBX, or a carrier network, providing a wealth of customer service options. Cisco Services and authorized Cisco Advanced Technology Partners can assist with integrations to specific devices and carrier networks. |
Computer Telephony Integration (CTI) |
Cisco Unified CVP can transfer the call to an agent along with CTI information about the caller and the caller’s self-service session. This feature improves agent productivity and results in a smoother customer service experience. CTI data can be passed either through Cisco Unified Intelligent Contact Management (ICM) or directly to SIP-enabled devices through the SIP message header. |
Carrier interoperability |
Testing and certification have been performed with Cisco Unified CVP and the following telephony carrier call-transfer mechanisms:
●
*8
● Two B-Channel Transfer (TBCT)
● ATT's IP Trunking
|
SIP |
● Information about the call and caller can be provided to the agent in the SIP header, speeding problem resolution.
● Support for Cisco Unified SIP Proxy improves solution redundancy by enabling dynamic reroute around an endpoint that is down.
● Cisco Unified CVP supports SIP trunks with mu-law and a-law encoding.
● Cisco Unified CVP supports a range of SIP RFCs to enable powerful, comprehensive, and efficient control over calls. Some of the major RFCs supported include:
◦ RFC 3261: Session Initiation Protocol
◦ RFC 3811: SIP UPDATE method (Cisco Unified CVP receives and responds)
◦ RFC 3515: SIP REFER method (Cisco Unified CVP sends)
◦ RFC 3891: SIP REPLACE method (no special handling)
|
Dynamic routing |
Cisco Unified CVP can route calls based on trunk group and endpoint availability, improving call-completion rates and providing trunk reporting. |
Location-Based Call Admission Control (LBCAC) |
LBCAC enables you to control the audio quality and video quality of calls over a wide-area (IP WAN) link by limiting the number of calls that are allowed on that location at the same time. Enhanced LBCAC bandwidth calculations are more accurate, and the feature can now select a local VoiceXML gateway for Voice-Response-Unit (VRU) treatment at the branch office during warm transfers from an agent. |
Agent greeting |
A configurable, automated agent greeting can be played to callers, standardizing the caller experience. The agent greeting helps to keep agents’ voices fresh by saving them from having to repeat the same greeting on every call. |
Agent whisper |
A configurable announcement can be played to an agent right before the caller is connected, providing information about the type of call being delivered (for example, "sales" or "tech support") and other guidance. This feature gives agents information about the caller, speeding problem handling and improving first-call resolution. |
MicroApp integration |
MicroApps created with the Cisco Unified Contact Center Enterprise (UCCE) script editor are integrated with the CVP VoiceXML server. This process consumes a VoiceXML server port during MicroApp execution. |
Architecture |
|
Scalability |
Cisco Unified CVP is extremely scalable, supporting deployments from as small as 24 ports (a single T1) to as large as 15,000 ports. The CVP Java Virtual Machine uses a 64-bit architecture, enabling CVP to support up to 3,000 calls per virtual machine. |
VoiceXML browsers |
Cisco Unified CVP uses a server-based Virtualized Voice Browser (VVB), allowing it to play announcements, collect information, and queue calls using open-standards VoiceXML. VVBs can be deployed essentially anywhere on the network, allowing self-service and queuing to occur at the most efficient and cost-effective location. Cisco Unified CVP can also use the VoiceXML browser built into certain Cisco IOS voice gateways, although this support is gradually being phased out in favor of the VVB. The CVP port license includes entitlement for either the VVB or the Cisco IOS Voice Browser. Customers can currently use both the VVB and the Cisco IOS Voice Browser in the same deployment. |
Load-balancer support |
Cisco Unified CVP supports Citrix NetScaler and other third-party load balancers that meet defined criteria to provide load distribution and high availability with resources such as speech-recognition servers. For more detailed interoperability information, please visit: https://www.cisco.com/c/en/us/solutions/enterprise/interoperability-portal/voice_portal.html or consult the latest CVP design guide at: https://www.cisco.com/c/en/us/support/customer-collaboration/unified-customer-voice-portal/products-implementation-design-guides-list.html. |
Cisco Unified Computing System™ (Cisco UCS®) server support |
● The cost per server is lower with Cisco Unified CVP.
● Virtual-machine co-residency allows server consolidation, reducing power, rack space, and cooling requirements.
|
Cisco ASR 1000 Aggregation Services Router support |
The router consolidates the Cisco Unified CVP Voice Browser with other network functions on a single server, reducing hardware and support requirements. |
Secure Hash Algorithm 256 (SHA 256) security |
CVP supports SHA 256 Secure Sockets Layer (SSL) certificates that significantly improve solution security. |
Network queuing |
The ability of the application to treat and queue calls on network gateways helps businesses and organizations achieve higher customer service levels by virtualizing resources across multiple sites. For example, a customer might call the local Boston office and if no agents are free there, Cisco Unified CVP can easily route the call to a different site where an agent is available. |
Network-based recording |
You can use Cisco Unified Border Element (CUBE) and Cisco Unified Communications Manager with CVP to enable network-based recording of calls. |
Failover |
The distributed architecture of the application provides robust failover capabilities. For example, if a network gateway is taken out of service, subsequent calls can be immediately routed to a different gateway for treatment. |
VMware support |
Support for VMware and a co-resident Peripheral Gateway (PG) provides more Cisco Unified CVP deployment options on fewer boxes. VMware ESXi 5.5, 6, and 6.5 are supported. |
System compatibility |
● Cisco Unified CVP and Cisco Unified Contact Center Enterprise (UCCE) support IPv6 endpoints in dual-network mode, enabling easier migration from IPv4.
● Windows 2012 and Informix 12.10 (for CVP reporting server) are supported.
|
Management |
|
Operations console |
A built-in operations console gives managers and operators straightforward configuration of Cisco Unified CVP components. |
Cisco Analysis Manager |
Integration with Cisco Analysis Manager provides integrated alarming and diagnostics across the Cisco Unified Communications Solution, enhancing Cisco Unified CVP serviceability and operational management. |
System call-trace support |
Cisco Unified CVP provides IT managers with end-to-end call tracing, expediting problem resolution. |
Unified system Command-Line Interface (CLI) |
Unified system CLI enables you to collect diagnostic (health and status) information about Cisco Unified CVP servers and to collect device-specific information from each supported node connected to the Cisco Unified CVP server from which you are using the unified system CLI. |
Simplified configuration and administration |
The Representational-State-Transfer (REST) APIs for service fulfillment (for example, media files and VoiceXML scripts) and service assurance (for example, syslog configurations and Simple Network Management Protocol [SNMP] alerts) provide easy manageability of VoiceXML applications and media files across the network and simplify the configuration of syslog and SNMP alerts. Cisco Unified CVP service assurance APIs support SNMP Version 3. |
Reporting |
|
Reporting database |
A built-in reporting database enables businesses and organizations to create their own Cisco Unified CVP reports using third-party tools. |
Cisco Unified Intelligence Center |
Customers can optionally purchase Cisco Unified Intelligence Center with Cisco Unified CVP to create customizable reports showing a holistic view of their customer interactions. |
Unified Communications Integration |
|
Cisco solution releases |
Cisco Unified CVP is fully tested with other Cisco Unified Communications products (for example, Cisco Unified Communications Manager) as part of each Cisco Unified Communications release, helping assure customers of robust, fully supported end-to-end solutions. Testing includes certification with major Cisco Unified CVP solution components such as proxy servers, content-server switches, Cisco Unified Border Element gateways, Cisco Unified Contact Center Enterprise (Unified CCE), and Cisco PGW softswitches. |
Platform Support, Compatibility, and Specifications
Consult the Hardware and System Software Specification for Cisco Unified CVP (Bill of Materials [BOM]) for hardware and operating system requirements, for compatibility with other Cisco and third-party products, and for additional product specifications: https://www.cisco.com/en/US/products/sw/custcosw/ps1006/prod_technical_reference_list.html.
Licensing
Cisco Unified CVP is licensed by the total number of concurrent call sessions managed by the CVP solution.
Warranty Information
Find warranty information on Cisco.com at the Product Warranties page.
Ordering Information
To place an order, visit the Cisco Ordering Home Page. Detailed ordering information is available in the Cisco Customer Care Solutions Ordering Guide (requires Cisco.com login). Businesses should consult a Cisco Authorized Technology Provider (ATP) or their Cisco Account Manager.
To download software, visit the Cisco Software Center.
Cisco Services
Cisco Services adapt to market changes while increasing productivity, improving competitive advantage, and delivering a rich-media experience across any workspace.
The combined strengths of Cisco and our partners provide a portfolio of services that can help you prepare your infrastructure for future changes aligning to long-term business goals.
Together we create innovative, network-centric architecture solutions resulting in a scalable and responsive foundation that can help you realize the full value of your IT and communication investment.
For more information about Cisco Unified Contact Center Services, visit https://www.cisco.com/go/uccservices.
Cisco Authorized Technology Providers
Cisco Unified CVP Authorized Technology Providers (ATPs) have completed rigorous training and validation of their knowledge of the product and can offer customers some or all of the following capabilities:
● Planning
● Design
● Implementation
● Operation
● Optimization
● Product resale
● Professional services
● Postsales support
Information about Cisco contact center ATPs is available at: https://www.cisco.com/web/partners/pr11/atp/ucc_enterprise/index.html.
Cisco Developer Network Partners
The Cisco Developer Network program offers a formalized means for developers to certify value-added applications and solutions for use with Cisco Unified Customer Voice Portal. Information about Cisco Developer Network partners is available at: https://marketplace.cisco.com/catalog. Under "Find a Solution/Service By"
choose "Technology", then "Contact Center Applications" (in the left drop-down box), and click "Find Solution".
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For More Information
For more information about Cisco Unified Customer Voice Portal, please visit https://www.cisco.com/go/cvp.